During Super Bowl week, Peacock usage soared, but continued to be strong during the Olympics. In the runup to the budget, a direct benefit transfer of subsidies in the power sector and a minimum wage for unorganised labour are new initiatives being talked about. Despite the growing frustration, successfully competing with Nielsen will not be easy. Sorry, your blog cannot share posts by email. January 2022 was a five-week month, including the peak usage week directly after Christmas, which exaggerated its TV viewing prowess, resulting in a larger than typical drop in February 2022 TV viewing. PwC Cloud and Digital Transformation BrandVoice, 4 Steps To Help Your Kids Build Smart Money Habits, How To Earn Cash Rewards For Everyday Spending. This is because of the huge difference in their networks audience reach. >>> Shared from the Original Post at LionhearTV. You may opt-out by. When Uruguayan striker Luis Suarez used his hand to deny Ghana victory in their World Cup quarter- final, Yingli Green Energy Holding knew its sponsorship of the worlds most-watched sporting event was worth it. Transformational Therapy Cures Haemophilia B, UCBL: UP Off To Hot Start; Perpetual Nails 2nd Win, Pesticide Made Us Sterile, Banana Workers Say, Germany Scrambles For Energy With No Faith In Russian Gas, Iraq Accuses Turkey Of Attack That Killed Nine In Kurdistan, Russia Wont Supply Oil If Price Is Capped Below Production Cost Interfax, Somalia Drought: I Remember At Least Five Children Died, Killed For Blasphemy In Nigeria: It Felt Like A Spear Pierced My Heart, Magnolia Eliminates Shorthanded ROS; Converge Prevails, Euro 2022: Leah Williamson Never Felt England Were Going Out Against Spain, Latest Philippine News, Video, Analysis, Features, Personal Finance and Money Saving Tips in the Philippines | Coins.ph, RAPPLER | Philippine & World News | Investigative Journalism | Data | Civic Engagement | Public Interest, TechPinas : Philippines' Technology News, Tips and Reviews Blog, Tempo The Nation's Fastest Growing Newspaper. Streamings proportion of viewership outside of sports, on the other hand, has remained relatively constant month after month. Week 4 saw a 54% spike in cable news viewership, giving cable news a quarter of all cable viewing, up from 16%-17%. Within the streaming portion, Netflix was 6.4% of all February, ahead of YouTube (5.7%), Hulu (3.0%), Prime Video (2.3%) and Disney+ (1.7%). The good news for the overall economy is that the ongoing festive season may have just set the tempo for more secular cheer in the quarters ahead. On YouTube, from February 7-9, the Kapamilya news program earned a total of 1.6 million views while 24 Oras earned 1.3 million views. Most importantly, a new national audience measurement service will need funding. Find out more here. Justin Timberlake, Halsey, and Pharrell, Idol Philippines Hopeful Ryssi Garners 3M Views with Alipin Rendition, Smart Prepaid Empowers Subscribers with New Power All 99 Offer, Aga Muhlach, Elijah Canlas Headline TV5s First Movieserye Suntok sa Buwan, BGYO Drops Tumitigil ang Mundo Music Video, David Beckham Doc Series in Production at Netflix, BamBam Surprises Fans with Back-to-Back Fansign Events, Gloc-9 and Liezels Buhok Unravels a Story of Twisted and Overly Obsessive Love Affair, Learning to Play an Instrument: 5 Beginner Tips to Get Started, Chip the Squirrel Powers Up in DC League of Super-Pets, Paulo Avelino is the Real Jacob Del Rosario in Flower of Evil, TV5 Launches Ibang Saya Pag Sama-Sama Campaign Station ID, FPJs Ang Probinsyano Hits All-Time High Live Concurrent Viewership on Kapamilya Online Live, Samsung TVs, Soundbars are 40% off at the Great Samsung Sale, 5 Madiskartips for Aspiring Entrepreneurs, Chie Woos Kyle, Kyle Goes YOLO in iWantTFCs Beach Bros, Sony Music Celebrates Success of its Dance Music Releases Thru an Electric Spinning Event, 10 All-Time Hit Segments of Its Showtime, Lunch Out Loud and Its Showtime Go Back-to-Back on A2Z, Kapamilya Channel, and TV5, Ready for Adulting? By Jessica Lerneron Mar.

2022 Forbes Media LLC. Seizing an opportunity, Comscorehas asked the MRC to move its audit for their national and local television measurement from early 2022 to no later than October 15, 2021. 2022 Philippine Entertainment Portal Inc. All Rights Reserved. Two terrorists were killed by the army as it foiled an infiltration bid along the Line of Control (LoC) in Poonch sector of Jammu and Kashmir. It struggled to maintain its position in the rating during its first few weeks of airing.

On February 7, TV Patrol earned a 3.2% rating, ranking 17th in the leaderboards. For reprint rights: agb nielsen philippine tv ratings controversy, India cuts windfall taxes on fuel exports as global prices fall, Deven Choksey on 2 stocks that can emerge as multibaggers in next 5 years, iPhone 13 Pro Max to get Rs 29K off? The lawsuit was settled confidentially in 2008. By continued use, you agree to our privacy policy and accept our use of such cookies. While the Winter Olympics boosted sports viewership throughout the month, Fuhrer said the influence of Super Bowl LVI on week-by-week broadcast viewing in the sports events genre is clear. 1 in their survey. Nowadays, the biggest threat to Nielsen has been Comscore Is China Really Open To Improving Ties With Australia? which acquired Rentrak in 2015. The sports-heavy month boosted streaming, he said, with Peacock use reaching all-time highs as it broadcasted both the Super Bowl and the winter games. It struggled to maintain its position in the rating during its first few weeks of airing. China is offering an alternative to the US version of globalization. The sex narrative in India is fast undergoing a shift as more women are having their say in an estimated Rs 2,500 crore sexual wellness products business. Toward the end of the month, Fuhrer said something unforeseen happened when Russia invaded Ukraine, giving rise to increased viewing of cable and television news.

On January 3, TV Patrol returned to free TV via the A2Z channel. Perhaps, this is because the statistics company gives more weight to Mega Manila viewers where Pangako Sa Yo has a strong following and in a tight race against GMAs Marimar.. The planned sale has been marked by controversy even before it gets off the ground. 17, 2022 - 4:31 PM. TV Patrols return to free TV helps to improve the ratings of the news program. On January 3, TV Patrol returned to free TV via the A2Z channel. Cross-platform audience measurement companies need compliance from traditional video providers and online streamers, many of which keep their data hidden behind walled gardens. 1 weekday program nationwide according to Kantar Media, AGB Nielsen has a different leader: the primetime teleserye Pangako Sa Yo is no. On February 9, TV Patrol again maintained its rank and increased its rating to 3.3%. All Rights Reserved, This is a BETA experience. Opinions expressed by Forbes Contributors are their own. 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Its rating dropped by 0.2% the following day, but it maintained its position, tied with Saksi and Kapuso Movie Festival.. Despite the Super Bowl, Winter Olympics, and the heightened demand for news of Russias invasion of Ukraine late in the month, Februarys TV viewership trailed Januarys per usual, according to Nielsens latest update of The Gauge, its monthly look at how consumers are watching content across top TV platforms. SCOR Copyright 2022 Bennett, Coleman & Co. Ltd. All rights reserved. Broadcast news, on the other hand, grew by 6.3% to 15.3% in the penultimate week of the month, putting it in second place after drama, he said. From being excluded in the rating chart, TV Patrol now became a consistent part of the Top 20 Most-Watched Programs list of AGB Nielsen. Posted on September 15, 2015 by cd // 31 Comments. The return of TV Patrol to free TV paved the way for the shows increase in ratings and inclusion in the AGB Nielsen rating chart. Comscore has become a viable Nielsen competitor especially with stations in smaller TV markets. In the Chinese case, its globalization paved by concrete: railways, highways, pipelines, ports. If Nathaniel is the no. Despite this, February had its high spots, with the Super Bowl, televisions annual tentpole event, giving broadcast a leg up on streaming, with the largest weekly share of viewership (28.7%) since October 2021, according to Fuhrer. ShopeePay Shares Financial Tips for Fresh Graduates, Netflix Drops Trailer for Korean Action Movie Carter. Therefore, this means there will usually be a decline in viewership month-over-month, and this year was no exception, he said. Advertising spend in India in the twelve months period ended June this year stood at $6.7 billion (around Rs 29,727 crore) across mainstream media. Post was not sent - check your email addresses! Within streaming, Netflix was 6.6% of all January viewing, followed by YouTube (5.7%), Hulu (3.0%), Prime Video (2.4%) and Disney+ (1.8%). Nielsens The Gauge Ratings for February 2022: Viewership Lags Behind January. Also, to build a national measurement service to compete with Nielsen will take a few years to complete and Nielsen will not be idle as one of their core businesses is challenged. Led by educational books, the sector is set to grow at an average compound annual growth rate of 19.3 percent until 2020. The post TV Patrols return to free TV helps to improve the ratings of the news program appeared first on LionhearTV. Comscores primary source of TV ratings is tuning information from return path data from MVPDs. Virtually every prominent ad agency, network, station groups and streaming service are Comscore subscribers. The ratings of TV Patrol are far off the ratings of its rival show, 24 Oras, the Most-Watched Program nationwide. NDTV has sued Nielsen, Kantar Media Research in a New York court for tampering with TV viewership data. Dove Cameron Releases Self-assertive Single Boyfriend, Latest news and trending topics from different channels. Is It Better To Lease Or Buy A Car In Summer 2022? Brad Adgate is an Independent Media Consultant. Viewership was down 5.7% from January, well below the five-year average of 5%. Building a credible audience measurement rival to Nielsen is achievable but it wont be easy. We use cookies to ensure you get the best experience on PEP.ph. February 8 (Wed) TV Ratings / AGB Nielsen NUTAM (Evening): 24 Oras 21.2% vs TV Patrol 17.1%; Encantadia 24.% vs FPJ's Ang Probinsyano 23.4%; Alyas Robin Hood 19.8% vs My Dear Heart 18.4%; Meant To Be 14.7% vs A Love To Last 14.1%; Pretty Woman 9.6% vs Pinoy Big Brother 9.5%; Saksi 5.3% vs Tonight With Boy Abunda 5.3% / Bandila 3.1%; Tunay na Buhay 3.5% / The 700 Club Asia 1.4% vs Red Alert 2.5% / O Shopping 0.9%. 1 status on AGBs survey. Nielsen estimates the sector is now worth $6.76 billion. Those breakdowns were largely steady from January, where cable had 35.6% of all viewing, trailed by streaming (28.9%), broadcast (26.4%) and other (9.1%). The KathNiel starrer scored 34.8% last Friday to maintain its no. The Forbes Worlds Most Influential CMOs List: 2022, Sony Licenses PlayStation-Based Toys And Collectibles To Spin Master, Going Live And Immersive Is The Next Frontier For Musicians, Movies, Artists And More, Surprise: Netflix Loses Subscribers But Not As Many As Predicted, Netflix Q2 Revenues Up, Subscribers Down, But Not As Much As Warned, As Amazon Overhauls Prime Video Interface, Keeping It Simple Is Getting More Complex, Daughter Of 9/11 Victim On Donald Trumps Saudi Golf Deal: This Is Blood Money Youre Taking, MSNBCs Joe Scarborough: Fox News Has Left The Trump Train. It would require acceptance from advertisers and agencies. Brian Fuhrer, svp of product strategy and thought leadership at Nielsen, said in a posted video that since January is always the heaviest media consumption month, with high profile sporting events, the release of heavily-promoted content on broadcast and viewers watching more television as they stay inside to escape the cold. Nielsen had announced plans a new division Digital Plus that would measure audiences using a similar methodology. 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