Its the only sports trophy with every winner etched on it. Finding examples of a Stanley Cup logo prior to the early 1990s is a difficult task. The new logo design is slated to start appearing throughout the postseason in a variety of applications, including outdoor and indoor arena signage, merchandise and digital and social platforms, as well as on TV broadcasts and on the rink itself. Together with the Fandbrandz studio, the brands design team was able to successfully complete the redesign process, creating an attractive and modern visual image for such a significant sports brand. Not only does Martinez spend his time teaching the U16 team at no char, Tiger Woods is an American professional golfer. (National Hockey League via AP). The National Hockey League (NHL) elimination tournament, popular with all hockey fans worldwide, is almost 130 years old. The new Stanley Cup logo can be modified to match individual team colors when they advance into the playoffs, with the NHL shield replaced with the corresponding member clubs logo. To depict a chrome/silver element is extremely tough because of the reflections, contrast and density range. This feels like the appropriate time to release the mark and really establish the mark in the landscape that were currently in, senior design director Greg Mueller said. Its a significant departure from the previous logo that had the words Stanley Cup Playoffs written across Lord Stanleys gift to hockey. This feels like the appropriate time to release the mark and really establish the mark in the landscape that were currently in, senior design director Greg Mueller said. The NHL introduced new branding for the Stanley Cup Playoffs on Monday, the first makeover in 13 years. Jorge Montes frequently plays tennis at the Halifax Common, but he often waits 30 minutes for a court. Full podcast including takeaways from Summer League is on the 'Raptors Over Everything' podcast feed. Some of that was coming out of COVID and, having two new broadcast partners, the time was right for us to explore what a new, reimagined Stanley Cup can look like.. This website uses cookies to personalize your content (including ads), and allows us to analyze our traffic. Some of that was coming out of COVID and, having two new broadcast partners, the time was right for us to explore what a new, reimagined Stanley Cup can look like.. It really brought it over the finish line. All rights reserved. As the oldest trophy awarded to North American professional athletes, I doubt even its original donor Frederic Arthur, Lord Stanley of Preston (Canadas sixth Governor General) imagined that it would still be around over a century later. 51 Jamaica by identical 3-0 scores in semifinal play T, EUGENE, Ore. Canada's Cam Levins never lost his self-belief. 
But this points to my only criticism of the entire spectacular designbecause the rendering of the Cup is so detailed, it reads like a photo. We are not affiliated with the NHL, New York Rangers or Madison Square Garden. It featured a shield/badge and a more three-dimensional look to the typography. But what almost guarantees chaos is the perceived and shared weakness of both teams, which is their starting netminders. This material may not be published, broadcast, rewritten or redistributed without permission. He had 70 goals and 178 assists in 508 games with the Canadiens. If you zoom in on the design, the minute detailing is unbelievably well done. Nick Tricome One of the features of the Cup is to have the names of players and individuals who made a significant contribution to the championship engraved on it. In this image provided by the National Hockey League, the new logo for the Stanley Cup playoffs and final is viewed. hosts for first time It is the first time archery nationals. Not with the way theyve been playing. Click here to watch video. And at the very least, own the off nights. "We kin, The 2022 Calgary Stampede wrapped up Sunday, and numbers show the first full event since 2019 reached near pre-pandemic attendance levels. The 33-year-old from Black Creek, B.C., ran two hours seven minutes nine seconds to crush, Always Place A Plastic Bottle On Your Car Tire When Traveling Alone, Here's Why, EUGENE, Ore. For much of Andre De Grasse's 100-metre heat on Friday night, the rust from not racing and the ravages of COVID-19 seemed apparent. The offspring of a legendary Nova Scotia racehorse has won the only race that his sire lost. Were entering into a new era with our broadcast partners, so lets take this historic and storied brand and then present it in a new and interesting way thats relevant to all of us., Field Level Media contributed to this report, This article also appears at The Daily Goal Horn. Canada's Aaron Brown is back in another final at the World Athletics Championships. 2022 Toronto Sun, a division of Postmedia Network Inc. All rights reserved. We felt it was time for a fresh and energetic change, Conway said. "Yes it's a lot of work, but I love this game," explained Martinez. Designers created two fonts called Victoria SC Serif and Windsor Sans, recognizing the 1925 Stanley Cup champion Victoria Cougars as well as Montreals Windsor Hotel. McDonough also said this year's event broke a. The STANLEY CUP font is displayed in a specially designed style called Victoria Serif. Their description indicates that the typeface was inspired by the hand engraved letterforms that decorate the bowl and collar of the Stanley Cup. A close look at that engraved lettering shows that Victoria Serif is a beautifully crafted font that includes just the right application of sharp serifs, creating a contemporary look while capturing the essence of the hand engraved letters. Nathan MacKinnon just did that. Angel Martinez coaches the Calgary Bulls basketball team nearly every weeknight and he doesn't make a dime doing it. This site is maintained for research, educational, and historical purposes only, do not abuse it. The 2022 playoffs are set to be a return to the standard, 16-team Eastern and Western Conference format last used in 2019. But the really fun part is the expanded execution of the design to all 32 teams in their own color palettes. This visual rebranding project would dig deep into the history of the NHL and the Stanley Cup for inspiration, culminating in custom-crafted fonts with ingenious historical relevance and a purposeful fusion of design elements. We had originally presented the Cup illustration to Gary during the approval process. Meanwhile, Makar emerged from the first-round series victory over the Nashville Predators as the Conn Smythe Trophy favourite, and is one point shy of contributing a point per game from the blue line 45 games into his postseason career with 13 points in 10 outings this spring to match MacKinnon's output. Conway said Commissioner Gary Bettman gave his input before the final decision was made. Board certified internal medicine and obesity specialist reveals what happens after drinking just 1 diet soda. The Stanley Cup itself is emerging from the bottom of a banner used by all teams to commemorate winning the trophy. All that was missing was DRAISAITL vs. MAKAR in smaller font below in an effort to highlight a featured showcase worth tuning in for on the undercard. The redesigned logo for the 2022 Stanley Cup Playoffs. A shield-like emblem, which is a common motif in sports broadcasting design and branding, remains as the container for the new rendition of the Stanley Cup trophy thats more metallic and detailed. The central focus of the logo is, of course, Lord Stanleys spectacular silver beauty. It serves as the unifying symbol of the Leagues 32 Member Clubs. Perfect reasoning to me. This modern brand identity and logo system is being introduced at this exciting time in the NHLs history where new and historic teams led by a generational group of superstar players compete for the Stanley Cup, the hardest trophy to win in all of sports, Jennings added. "This reimagining of the Stanley Cup brand is a culmination of several years of creative work intended to celebrate our symbol of hockey excellence," NHL Chief Brand Officer and Senior Executive Vice President Brian Jennings said in a press release. Two former Hart Trophy winners on one side, and one of the most breathtaking postseason performers in recent history in addition to the likely Norris Trophy winner on the other. runners Butterworth, Townsend pushed each other in journey to athletics worlds, Johnny Gaudreau pens letter to Calgary after leaving Flames in free agency, Grey Cup-champion Blue Bombers post $2.1 million profit from 2021 season, Golf Canada hopes new 'home for Canadian golf' gets more players on PGA, LPGA Tour, Team Canada frustrated with controversial calls in gold medal game, How trade deadline moves have panned out for NHL playoff teams, Flames' Johnny Gaudreau thinks neighbours shovelled his snow to get him to re-sign, Last offspring of legendary N.S. The presentation of the new logo starts with those statements, which perfectly capture the essence of the Cup. If youve ever tried to draw or paint anything made of chrome, you know exactly what I am talking about. The rebranding became the launchpad for the next stage of the NHL development. The actual Cup trophy is a gorgeous piece of sculpture, with sublime curves, exquisite detailing and perfect proportions. Its that spectacular. But this season, the conference final or more specifically a matchup between two of the most aesthetically pleasing and entertaining teams in the league could instead be can't-miss, making it the most exhilarating round to date. He thought it looked great but he said, Its missing the etchings,' NHL vice president of creative services Paul Conway told ESPN. One font was derived from the Victoria Cougars etching on the trophy from 1925. The NHL was founded at the hotel in 1917. Share your thoughts in the comments. Visit our Community Guidelines for more information and details on how to adjust your email settings. All players dream of having their name engraved in immortality, and it is every NHL teams mission to raise a championship banner, said NHL chief brand officer and senior executive vice president Brian Jennings. NHL Creative Services, in collaboration with Fanbrandz Design, pays homage to the Cups rich history with meticulous details. Below the shield in silver is STANLEY CUP in a typeface based on the engravings that adorn the bowl of the trophy, added over 125 years ago. Only a few activities were allowed under the public health rules. With two new (U.S.) broadcast partners and the excitement about the upcoming Stanley Cup Final and fans in the buildings, this is the time.. It can be a contest of sucking the life out of the game when a trip to the Stanley Cup Final is within a few teams' grasps. Forever Blueshirts is part of The FullTilt Hockey Network. The logo is framed by the shape of a championship banner and can be customed for all 32 NHL teams. Limited. And we wanted to visually capture and evoke the majesty of Lord Stanley in a manner that both respects the history and represents of the future of this great game.. 
The only one he lost was the New Jersey Meadowlands Pace in 2008. The next issue of Your Midday Sun will soon be in your inbox. The 2022 playoffs return to a standard 16-team Eastern and Western Conference format last used in 2019, before the pandemic. Postmedia is committed to maintaining a lively but civil forum for discussion and encourage all readers to share their views on our articles. This season, the NHL stepped into a brand-new and legitimized world, having its new television partners ESPN and TNT in the United States take the product to a new level. The earliest version I could find was 1988-89, which began a long series of circular badge-style designs that featured the trophy flanked by the names of the Wales and Campbell conferences. McManis returned an interception 50 yards for the touchdown to rally Toronto past the Saskatchewan Roughriders 30-24 in an entertaining but often chippy contest Saturday afternoon. Numerals on either side of the top of the trophy spell out the year in split format. With eight goals and 13 points in 10 games, MacKinnon has strengthened his hold on a top five all-time points per game rate, while his teammate, Rantanen, sits ninth all-time. Despite the NHL outperforming the NBA on many levels already this postseason, McDAVID vs. MacKINNON will still be missed by many. But even with a dream matchup, and a superstar-laden former dynasty meeting a legendary franchise with the Golden State Warriors and Boston Celtics locking up for the first time in almost 60 years for the title, the far better product may not belong to the NBA, this time. We will remove this and make the changes needed. 
The NHL was founded at the hotel in 1917. All site design is Copyright 1997-2021 Chris Creamer.
10:04 am ET, The NHL unveiled a brand new logo for the Stanley Cup Playoffs and Stanley Cup Finals, How Johnny Gaudreau fits in with the Blue Jackets, NHL free agency grades: Analyzing every big move. But 130 years after it was first awarded to the Montreal Amateur Athletic Association team, its still the dream of every player whos ever laced up a pair of skates to lift The Cup. We can hardly wait. This reimagining of the Stanley Cup brand is a culmination of several years of creative work intended to celebrate our symbol of hockey excellence, said NHL Chief Brand Officer and Senior Executive Vice President Brian Jennings in a statement. "I felt pressure on, TORONTO Before he boarded a plane for Los Angeles, Alejandro Kirk continued to demonstrate why he will be among the best at the MLB All-Star game at Dodger Stadium this week. Finally, the NHL shield logo sits centered below the other elements between two rules. Go-ahead goal to complete the hat trick pic.twitter.com/tSP4VvmeYg. His time of 20.10 in the last semifinal of the evening was enough to qualify for the final on Thursday night, placing him second behind Erriyon Knighton of the United States. The trophy was adopted as the Dominion Hockey Challenge Cup in 1892. We apologize, but this video has failed to load. Unauthorized distribution, transmission or republication strictly prohibited. The font that spells out Stanley Cup is made to look like the letters engraved on the Cup itself, and the typeface used for Playoffs and Final is a tribute to the sign on the Windsor Hotel in Ontario, where the NHL was founded way back in 1917.